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Sell your first digital product from Africa

Pan-African

The fastest path from idea to a live digital product - picking your format, creating it, setting up payments, and making your first sale within a week.

1

Choose your product type: ebook, template (Notion, Figma, Excel), recorded workshop, or mini-course.

2

Create the product: use Canva for slides and ebooks, Loom for screen-recorded tutorials.

3

For Nigerian buyers: create a Selar account, upload your file, set your NGN price. Selar handles payment via Paystack and delivers the file automatically.

4

For international buyers: create a Gumroad account, upload your product, set your USD price. Receive payouts to a Payoneer or Grey USD account.

5

Build a simple landing page: use Selar’s built-in page or Carrd ($19/year).

6

Launch on Twitter and LinkedIn. Write a thread: the problem, your solution, the transformation, and the buy link.

7

Offer the first 10 buyers a 50% discount in exchange for written feedback and a testimonial.

8

After first sales: add testimonials to your landing page and double down on the distribution channel that drove the most conversions.

Tools for this guide

Canva

Design anything without a designer

Works in Africa
Free tier< 1 hour

Carrd

One-page websites for †19/year

Works in Africa
Free tier< 1 hour

Gumroad

Sell digital products globally with zero monthly fees

Works in Africa
Free tier< 1 hour

Selar

Sell digital products and courses to African buyers

Works in Africa
Free tier< 1 hour

Tally

Free forms without the limits

Works in Africa
Free tier< 1 hour

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